Making It In Music By, Bob Lefsetz

January 9, 2017
by

1

1. Melody I know, I know, we live in an era of beats. But the public wants something they can sing along with. The biggest act in the business is Adele, and although she faltered with “25,” her previous album, “21,” outsold its competition by a factor of ten. You could sing along with the […]

Posted in: Uncategorized

Buying Success By, Wendy Day

January 7, 2017
by

2

By, Wendy Day from Rap-Resources.com Let’s say you make great music.  Let’s even say you have charisma—the definition of being a star.  I think it was Snoop Dogg (back when his name was still Snoop Dogg), who said the definition of being a star is when people either want to have sex with you, or want […]

Posted in: Uncategorized

3 Reasons Why You Need A Music Industry Consultant By, Wendy Day

January 5, 2017
by

1

As the Founder of PowerMoves, LLC, one of the top, well known, and respected Indie Label Consultants in the music industry, I have the opportunity to meet a lot of artists and investors each day and introduce them to what we do and what makes us unique. PowerMoves offers two services: 1) to help people […]

Posted in: Uncategorized

Navigating The Modern World. By, Bob Lefsetz

January 5, 2017
by

0

1. No one is hip. When someone makes fun of you for not knowing something, laugh it off. The truth is in today’s overwhelming society no one can know everything. No one can see every movie, no one can see every TV show, no one can listen to every record. Used to be professionals would […]

Posted in: Uncategorized

Marketing For Artists

January 2, 2017
by

3

By, Wendy Day Marketing is the action of promoting yourself and your music through advertising to build your fanbase and make money.  It consists of market research, and positioning of product in the marketplace.  It also spreads the overall image and awareness that is put forth by your brand as you advertise, promote, do interviews […]

Posted in: marketing

Why Is Hip-Hop So Big? By, Bob Lefsetz

December 23, 2016
by

3

I don’t know. In case you missed the memo, hip-hop is exploding on streaming services, it’s even bigger than it is in the sales world, demonstrating true demand, because people are actually listening. Why? I can only speculate. The first thing that comes to mind is culture. The white world is bankrupt, with its lame […]

Posted in: Uncategorized

10 Things To Do BEFORE You Release Music Into The Marketplace (Even For Free)

December 21, 2016
by

4

By, Wendy Day (seen live at www.YouTube.com/ThisIsWendyDay) Have a contractual agreement with the producer who made the beat for your songs. Not only do you need a split sheet, but you need a contract that allows you the right to license the track and explains how and where you plan to use it.  The price […]