Browsing Archives of Author »Wendy Day«

Streaming Income (2019)

February 24, 2019

0

Here’s the most recent, and accurate, data that I’ve seen on streaming income: https://thetrichordist.com/category/music-streaming/ While I hear many artists, musicians, and rappers complain about the low pay out for streaming, I have seen many smaller regional artists make $20,000+ in streaming income (but it takes marketing and promotions money plus hard work). They are doing […]

The State Of Stardom

January 29, 2019

1

By, Bob Lefsetz Everybody does not know your name. No one is as big as they used to be in the pre-internet era. No one reaches everybody, no one is known by everybody, never have individual stars meant less. Platforms are the stars, from Spotify to Facebook to Amazon. You can be famous and broke. […]

2018 Statistics :: Hip Hop

January 9, 2019

1

By, Wendy Day For the second year in a row, overall music consumption growth was up double digits. 2018’s total music consumption showed a 16.2% increase over 2017, which was a 12.8% growth over 2016. On-demand streaming fueled the growth in both years. In 2018, hip hop dominated streaming by accounting for a quarter of […]

2018-What We Learned-Part One

December 22, 2018

0

By, Bob Lefsetz THE RICH GET RICHER AND THE POOR GET POORER This is what the internet has wrought, people flock to the popular. In a sea of chaos, you migrate to what is anointed. Therefore, Drake rules and your rock band is unknown. For those not rich it’s important to do an attitudinal reset. […]

Myopia By, Bob Lefsetz

December 7, 2018

1

The music business should be much bigger than it is. But the old guard running on fumes is running on self-interest and there’s no vision. Usually we rely on artists for vision, but as a result of income inequality the best an the brightest don’t go into music and the “artists” we do have are […]

What Is A Hit? Reposted from Bob Lefsetz

November 5, 2018

2

A hit is something you can’t get out of your head, that you have to play again and again. In the old days it meant twisting the radio dial till you could hear it, or running to the record store to buy it, now it involves going online to stream it. A hit may or […]

The Post Hit Era (Reposted From Bob Lefsetz)

November 3, 2018

1

You’re now a musician. Ignore the hit parade. Spotify Top 50 is a miniscule cult. Yours might be even tinier but own it. If you believe you’re on the road to stardom, get out of the car right now, because that’s not how we play it these days. You can set yourself on fire and […]