Blockchain. By, Bob Lefsetz

August 20, 2015

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Why is it always people without leverage are agitating for change? Those without hits who can see a better way but have no power to make it happen. Makes me yearn for the old days, when these people did not have a voice. When not only could they not get a label deal, they could […]

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Your Rabid Fans

August 12, 2015

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By, Wendy Day Every artist or product needs rabid fans. These are the die hard fans who believe in you or your product, and support you unconditionally. They engage with you on social media, they pay for your music, they come see your live shows, they buy and wear your t-shirts and hats, and most […]

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New Rules. By, Bob Lefsetz

August 5, 2015

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1. You’re a musician, not a recording artist. It’s 2015 and not only have recording revenues declined, the whole world of music has gone topsy-turvy. Yes, there are a few superstars who base their careers on successful recordings, but everybody else is now a player, destined to a life on stage. This ain’t gonna change, […]

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Why Aren’t I More Successful? By, Wendy Day

May 6, 2015

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The Question: I’m an indie/unsigned artist..I’ve been doin’ things for some years now but I have never really found any true success from it, and I need for that to change..I want to take my career to the next level. If you can help in any way, please feel more than free to do so. […]

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Shark Tank Rules. By, Bob Lefsetz

April 30, 2015

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IT’S WHO YOU KNOW A spice rub company couldn’t get arrested at Sam’s Club, they’d been trying to get their product stocked for years, but once they made a deal with Barbara Corcoran, voila!, they were in. Stop becoming such an expert. You’re not. It’s great to be a student of the game, to know […]

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House Of Cards –No Spoilers. By, Bob Lefsetz

March 16, 2015

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Who you marry is the most important decision you will make in your life. Trust me, I did it wrong. My ex was a financial disaster. That’s another thing they don’t prepare you for, retirement. No one is sitting at home, telling you you’ve got to save because you’re gonna outlive your money and social […]

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The Prolific Penn

March 9, 2015

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By, Wendy Day from Rap Coalition Amongst my generation (folks who are in their 40s and 50s), there’s a fondness for hip hop from the 90s. It’s the era where many hip hop fans and enthusiasts came of age and grew into adulthood (someone who is 41 today, was 20 in 1994 when Nas’ Illmatic […]

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